Marketing

Being Visible on Instagram in Tourism: Turning Views into Bookings
Lots of followers but a half-empty calendar? On Instagram, visibility is useless without a booking journey. This guide…
6 Jul 2026
Selling on Pinterest: The Guide for Tourism Professionals
Pinterest isn't a social network like the others: it's an inspiration engine where travellers plan their purchases weeks…
6 Jul 2026
Online Visibility for a Tourism Activity: The Complete 2026 Guide
How do you make a tourism activity truly visible online in 2026? Between Google, the OTAs, social media…
3 Jul 2026Google Things To Do : User Guide for your Tourism Activity
Type “Eiffel Tower ticket” or “Seine cruise” into Google, and you will see, just below the map and…
16 Mar 2026How to be visible on Tripadvisor in tourism?
Tripadvisor is still today the ultimate judge of tourism. Before booking an activity, a hotel, or a restaurant,…
16 Mar 2026How to find clients for your tourism business?
Finding clients for a tourism activity is the question that haunts all operators — from independent guides to…
16 Mar 2026Sell your guided tours online: how to attract more customers?
In tourism, the key to success is no longer just played on the ground, but also online. In…
16 Mar 2026Social Media and Tourism: Guide to Gain Visibility
Travelers no longer choose their next destination at random: they discover it on their news feed. In 2025,…
16 Mar 2026How to do good marketing in tourism?
Tourism has never been so competitive. Between global platforms, ultra-connected travelers, and the explosion of new offers, every…
16 Mar 2026Travel Industry Marketing: Overview and Trends in 2025
In 2025, travel marketing has nothing to do with that of before the pandemic. Tourism professionals — agencies,…
10 Mar 2026