Being Visible on Instagram in Tourism: Turning Views into Bookings
Lots of followers but a half-empty calendar? On Instagram, visibility is useless without a booking journey. This guide details, in five concrete steps, how a tourism professional turns their Reels and views into direct bookings, with no advertising budget. … Read More
Opening a Trampoline Park: Budget, Steps and Regulations
Opening a trampoline park is a dream, but first and foremost it’s a demanding business project: several hundred thousand euros of investment, dual ERP and sports regulation, and a model that rests entirely on slot management. This guide details the real budget, the essential authorisations and the six-step method to
Selling on Pinterest: The Guide for Tourism Professionals
Pinterest isn’t a social network like the others: it’s an inspiration engine where travellers plan their purchases weeks in advance. For a tourism professional, it’s a lasting acquisition channel that’s still too often ignored. This guide explains what selling on Pinterest means, why the platform is so powerful in tourism,
Yield Management: Definition, Method and Levers for Tourism
Varying your prices according to demand so you never let a slot go at a loss: that’s the whole point of yield management. Long reserved for airlines and big hotels, this discipline is now accessible to any activity provider. This guide explains what yield management is, the rules to respect
Virtual Reality and Tourism: Uses, Benefits and Implementation
Virtual reality is emerging as a tool for seduction and sales in tourism: it lets people experience an activity before even booking it. But between a zero-cost 360° photo and a several-thousand-euro VR experience, how do you find your way? This guide breaks down the uses, the benefits and the
Creating an Online Booking Website: Solutions, Method and Costs
How do you create an online booking website as a tourism activity provider? The answer comes down to three tool choices and five concrete steps, from the domain name to the first payment collected. This guide compares the solutions, their real costs and details the step-by-step method to become continuously